"After all, we cannot know what we are going to express. What is really creative is bound to be a surprise because it is something we couldn't have thought of. This is the thing that we resist the most. We want to know where we are going, why we are doing it, and what it is going to give to us. We want to know it all. To be creative means becoming more familiar with being a little lost. If we are always full of what we want to do, there is no room for the new."- Michell Cassou
"Because the artist fears business, she hesitates to think as big as she could, to imagine the impact she might be able to make, to envision the leverage that's available to her." ~Seth Grodin
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